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News Release
BOISE STATE NEWS / December 18, 2008
Online at:
http://news.boisestate.edu
Artist’s rendering of the planned Boise State aircraft livery
attached and available in high-resolution format in the Horizon Air Newsroom
at http://newsroom.horizonair.com
Horizon Air to Fly Boise State Colors, Honoring Its 25-Year
Service to City
Horizon Air announced today that it plans to celebrate its more than 25
years of service to Boise by painting one of its new aircraft with Boise
State University colors and marks.
The Boise State-themed Q400 joins Horizon’s other university-themed
aircraft, which currently underscore its deep roots in Oregon and Washington
by focusing on these institutions: the University of Oregon, Oregon State
University, the University of Washington and Washington State University.
“Our four university-themed aircraft have generated an overwhelmingly
positive response, and they hold a special place in our fleet,” said Dan
Russo, Horizon’s vice president of marketing and communications. “Like the
others, the Boise State-themed aircraft will be painted at no cost to the
university and flown full time across our route system.”
“We are very proud that the blue and orange colors of Boise State University
will be on display with Horizon Air,” said Bob Kustra, president of Boise
State University. “Boise State is a university on the rise in the academic
arena as well as on the field of play. Our inclusion with the public
universities in Oregon and Washington is another indicator of our increasing
stature. We thank Horizon Air for this special recognition.”
How soon the Boise State-themed aircraft might be seen at airports and in
the skies has yet to be determined. The aircraft will be one of the 11 new
Bombardier Q400s that will eventually join Horizon’s fleet.
Horizon is in the process of transitioning to an all-Q400 fleet, and its
receipt of new Q400 aircraft is contingent on the successful sale or
subleasing of the Bombardier CRJ-700 jets in its fleet. The Q400 is among
the most environmentally friendly aircraft today, burning 30 percent less
fuel and producing 30 percent lower emissions than comparable jets.
Horizon’s first four university liveries were painted on CRJ-700s. After
these jets leave the fleet, Horizon will eventually replace them with Q400s
sporting similar liveries.
Horizon serves 47 cities throughout Arizona, California, Oregon, Washington,
Idaho, Montana, Nevada, Baja California Sur (Mexico), and British Columbia
and Alberta (Canada). Together, Horizon Air and Alaska Airlines serve more
than 90 cities and are subsidiaries of Alaska Air Group, Inc. (NYSE:ALK).
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Media Contact: Frank Zang, University Communications, (208) 426-5391,
frankzang@boisestate.edu or
Jen Boyer, Horizon Air, (206) 431-4513,
jen.boyer@HorizonAir.com
Boise State University is “The New U Rising” with record student
enrollment, new academic buildings, additional degree programs and a growing
research agenda. Learn more at
www.boisestate.edu.
The Office of Communications and Marketing - Boise State
University
1910 University Drive - Boise Idaho 83725-1030
Located in Capitol Village, 2225 W. University Drive
email
communications@boisestate.edu
Last reviewed on
Thursday, December 18, 2008
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