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____________________
The Office
of communications and marketing
Boise State University
1910 University Drive
Education Building, #726
Boise Idaho 83725-1030
208-426-1577
(fax)208-426-4001
email
newsservices@boisestate.edu
webmaster
bmcdiarm@boisestate.edu
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October 6,
2003
Extended Studies Program
Wins Award For Print Materials
The
Boise State University Division of Extended Studies was awarded
the 2003 Gary Award for Marketing Ideas for its summer programs
print marketing materials. The winning materials were produced by
Extended Studies graphic designer Julie Erb.
The award � named after marketing maven Gary Penders of University
of California Berkley � is given annually by the Western
Association of Summer Session Administrators for excellence in
print marketing. Categories included brochures, flyers, posters,
print ads and thematic campaigns.
The award is given to the university whose print marketing
materials best meet the criteria of transferability, productivity,
originality, cost effectiveness and clarity of objective. The
theme of the winning print campaign was �Get in Gear� and featured
a mountain bike rider with a backpack and bike gear with a Web
address wrapped around it.
This marks the third award Extended Studies and Erb have
received from WASSA. In 2002, they were first runner-up for �Best
Catalog Cover� and in 2000 took first place in the �Best Use of
Theme� category for the class catalog.
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Contact
Julie Erb
Extended Studies graphic design specialist
426-3479
jerb@boisestate.edu
Media Contact
Sherry Squires
Boise State communications and marketing
426-1563
ssquires@boisestate.edu |
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